Graphic language for the exclusive scent collection developed by Estúdio Mandarina for Inhotim Design Store.
Inhotim Design Store develops partnerships with manufacturers, in order to create exclusive products and collections for the brand. One of these collaborations resulted in Linha Aromas Inhotim (Inhotim Scent Collection), by Estúdio Mandarina, from São Paulo.
The products’ label development started from the existing graphic language for the store’s brand associations. The proposal was designed to be flexible, responding to the collection’s diversity of products. The manual illustration serves as an imagetic asset in the composition, while quickly differentiating the fragrances from each other.
Creative Director: Mariana Hardy
Executive Director: Cynthia Massote
Project Manager: Ricardo Lopes
Design: Pedro de Albergaria
Illustrations: Pedro de Albergaria
Graphic Production: Mirelle Bairral
Scents: Estúdio Mandarina
Photos: Pedro de Albergaria