Ipanema Inhotim : Hardy Design – Estúdio de Design e Branding

Ipanema Inhotim

Estufa Label – Inhotim Design Studio

Exclusive edition of Ipanema flip-flops for Inhotim Design Store.

The 77 Premium collection of Ipanema flip-flops is dedicated to special editions, signed by the brand’s collaboration with brazilian artists and designers. Created by Oskar Metsavaht, the model ERREJOTA was chosen as an Inhotim-exclusive edition.

The relationship between art and nature, which is the DNA of the Inhotim experience, inspired the creation of the flip-flops’ prints. Purple Yam (Colocasia esculenta) and Blue Palm (Bismarckia nobilis), two of the most striking specimens in the Art Center’s gardens, welcome a contemporary interpretation, with manual strokes and overlapping layers of colors.

Creative Director: Mariana Hardy and André Coelho
Executive Director: Cynthia Massote
Design: Gabriela Silva and Pedro de Albergaria
Project Manager: Ricardo Lopes
Photos: Pedro de Albergaria